In Marketing, Green Homes Mean Different Things to Different Buyers
June 15th, 2010Building and advertising green homes and the different approaches being used around the country. Consumers need to be educated and those selling, building and marketing need to be specific and targeted in their approach. In Steamboat, we are putting the final touches on enhanced features within our Multiple Listing Service to help better identify and market homes with green features.
Interesting read from NAHB.
Nation’s Building News The Official Online Newspaper of NAHB
Green Building
In Marketing, Green Homes Mean Different Things to Different Buyers
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